



DIALOGUEEvery project begins with a conversation.
After receiving your brief, we define goals, scope, and direction — from a single launch to an ongoing content partnership.
This stage is about understanding your brand’s essence and what you want people to feel when they experience your work.

OFFERFrom that discussion, I prepare a tailored proposal with a clear schedule and transparent pricing.
We review it together, refine the details, and once aligned, begin the creative process.

MOODBOARDThe concept takes form through a curated set of visual references that capture tone, atmosphere, and materiality.
It’s a direction for how the project will look and feel. Ensuring we share a common vision before production starts. It’s a foundation for everything that follows.
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